At a certain point, basic career advice will only get you so far...
Let me tell you a story
I had spent years helping others get their professional polish while climbing my own corporate ladder, and had reached a point in my career where I was helping with recruiting and influencing hiring decisions.
This meant representing my company at job fairs and meeting hundreds of job
seekers hungry for the next step of their future to fall into place.
Now, most candidates had the basics down:
workwear, cover letter, resume.
But consistently, I kept noticing the same thing:
Some candidates were really standing out! But others weren’t getting called
back and couldn’t seem to figure out why.
It’s time to hone your competitive
edge. Your future depends on it.
That’s why I founded Rock Career Development.
Even at job fairs with Fortune 100 companies, I kept seeing the same mistakes in struggling candidates , from simple typos to not knowing exactly what to say.
And I get it.
Navigating your career, EVEN if you’re a seasoned professional, is hard. And for every call back you don’t get, it gets harder. Self-doubt creeps in.
But so many people follow basic career advice and get nowhere because without the insight of someone who’s been on the other side of the interview table, they have no idea what they’re up against. And how to really compete in today’s job market.
I started noticing what the standout candidates consistently had in common:
They knew what they wanted and had been positioned, packaged, and prepared for their next opportunity.
Many learned from having parents or mentors who were professionals. Their resumes sold their value. They seemed to know exactly what to say. It wasn’t uncommon for them to do the rare things that showed that they were willing to go the extra mile.
It was exactly the kind of training that wasn’t always readily available in my community or people who looked like me.
To help Black and POC athletes find
success beyond sports.
Experience The Rock Career
by getting you positioned, packaged, and prepped for your next opportunity.
Our Clients Win.
I was looking and applying for jobs for really the first time and had no idea what I was doing. Julia helped me focus, narrow down and create a path for the career I want. She provided me with invaluable help with my resume and along the interview process. I could not be more appreciative to this guidance.
- Krissy A.
Julia was incredibly helpful in pinpointing the steps I need to take in order to find better job opportunities and move up in my career. Being able to look back on our session is helpful as well. I will be putting into action everything Julia had said and hopefully will take the right steps in my career because of her.
- Ashley P.
Hi, I’m Julia Rock!
Founder and CEO of Rock Career Development. I started my boutique career services firm in Houston, Texas in 2013 after seeing the need in my community for career mentorship.
I’ve been working in Finance and helping others achieve their career goals since 2007 and I’m passionate about increasing Black and POC leadership in the workforce. Especially since Black people are 12% of the US population but only 3.2% of senior leadership roles in corporations. And this is NOT because we are less skilled or talented.
I’m no HR professional. I’m someone who has climbed the corporate ladder, been in in recruiting, made hiring decisions, and I’ve seen what works before AND after you get the job.
In my career, I’ve seen too many talented people be blocked from their success simply because they were kept ignorant and lacked support.
I want to give you and your organization the knowledge and tools needed to truly succeed.
Let's Work Together 1:1
This personalized experience will focus on your unique needs and help you develop actionable strategies to define your next career chapter.